Gallery: Scratch Launch Party Dogs.


Back in September, thirty of Melbourne’s finest faces took to modelling for the Scratch launch party.

To celebrate the launch of the Scratch Dog Food brand, the young Melbourne team threw open a Facebook invite to nominate your dog for a launch ‘casting call’ party.

Really, it was just a big excuse to hang out with some amazing dogs and humans, but four lucky pups did make their way onto posters around the streets of Melbourne over September & October.

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Dog food Rasmus can feel good about!

A post shared by Scratch – Healthy Dog Food (@worldofscratch) on


See all thirty Scratch Launch Party dogs:

Written by on for Off The Leash

Article last updated on January 8, 2019

Mike is a huuuuuuge dog lover and the Co-Founder of Scratch. He's spent his life surrounded by Collies and Cocker Spaniels. You can find him sipping coffee in Melbourne and pointing out Bernese Mountain Dogs to his girlfriend, in hope that she'll finally let them get one.
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